STRATEGY, CONSULTING & AI

Strategy, consulting, and AI services for marketing and sales teams.

Marketing and CRM audits, change consulting, full-funnel diagnostics, AI automation, and AI readiness. We fill team gaps. We don't replace teams. Technical execution where you need us, advisory where your team already has strength.

Hy Digital is a HubSpot Platinum Partner. We've advised B2B sales teams, hotels, real estate developers, education brands, and e-commerce operators across Thailand and Asia on how to grow with the team they already have.

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The cost of strategy that doesn't land

Every business has its own version of the same four problems. Strategy decks gather dust; execution falls behind. Four ways it shows up.

Strategy without implementation

The team knows what to do, but nobody has time to design the system that does it. Strategy stays in slide decks; execution stays the same as last quarter.

The handoff between teams leaks

Marketing brings leads. Sales doesn't follow up consistently. CRM is half-used. The handoff between teams is where revenue leaks, usually invisible until someone maps the full flow.

Tools you bought sit underused

You bought HubSpot. Or Salesforce. Or LINE OA. The tools sit underused because nobody owns adoption. The team learns 30% of features and stops. The platform cost compounds without the value.

Competitors are running AI; you aren't

Competitors are running AI workflows, automated outbound, and embedded data layers. Your team is still in spreadsheets and copy-paste. The gap compounds quarter over quarter.

Sound familiar?

If you've hit a plateau and the standard playbook (more ads, more headcount, more tools) isn't moving the metric, the issue usually lives in one of these four places.

Playbook has gone stale

The team has been running the same playbook for two years. It worked, then stopped. Nobody's mapped what actually changed in the funnel since.

Manual work everywhere

Hours per week per person on tasks that could be automated: lead routing, follow-up, internal handoffs, reporting prep. The team knows it; nobody has built the automation yet.

AI adoption is happening to you

AI tools are everywhere; nobody on the team has the bandwidth to figure out which ones to adopt, in what order, with what guardrails. Competitors who solve this first compound their lead.

Data scattered across tools

Data lives in 5 tools. None of them agree. Reporting takes a day per cycle because someone reconciles spreadsheets manually. Real-time decisions become weekly retrospectives.

We fill team gaps. We don't replace teams.

Technical execution where you need us. Advisory where your team has strength. We help internal teams ship the work they already know they need to do, through consulting engagements, audits, and AI/automation builds that augment your people instead of replacing them.

Strategy, Consulting & AI Services

Five consulting and AI services

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Marketing & CRM audit

Deep one-off audit of where your leads come from, how they flow through the funnel, where they convert, and what happens after. Output: a prioritized fix list with hypotheses, costs, and expected impact. The diagnostic that anchors every consulting engagement we run.

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Change consulting

Hands-on consulting to implement changes your team has agreed they need but can't execute alone. Asian Tigers-style engagements: we sit alongside your team, lead the rollout, train as we go, then step out. Multi-month engagements typically.

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Full-funnel diagnostic

End-to-end map of traffic → site → conversion → post-conversion CRM flow. Identifies the single biggest revenue leak and the order to fix things in. Usually delivered as a structured deck plus a recorded walkthrough so the whole leadership team can review.

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AI automation

Build the AI workflows, custom agents, n8n automations, and Claude/HubSpot integrations your team actually needs. Includes company-brain installs that give every internal user access to organizational context. Tactical: we build, you use.

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AI consulting

Strategic AI readiness audits + adoption roadmaps for marketing and sales teams. Where AI fits in your stack, in what order, with what training, and how to measure ROI. Less code, more change management.

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Two modes of working together

Same senior consultants. Two ways to engage, depending on what your team already has and what it doesn't.

Gap-filling (technical execution we do for you)

For work your team can't do internally: tracking setup, CRM implementation, custom AI automation, advanced paid media architecture. We build it, hand it over, train your team to operate it.

Advisory / enablement (we plan, your team executes)

Our preferred direction. Marketing strategy, CRM adoption, growth consulting, AI readiness. We diagnose, advise, and train. Your team runs it day-to-day. We meet weekly or bi-weekly to keep momentum.

Most clients use both modes at different times: gap-filling for the technical build, advisory for the ongoing strategy. HubSpot Platinum Partner. Senior consultants only. No junior takeover after the pitch.

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Ready for a clearer plan than "do more of everything"?

Book a 15-minute consultation. We'll review where you are, where you want to be, and which of the five service areas would move you fastest.

LEARN

Strategy, Insights & Resources

EBOOK

Ultimate Guide to Powering Your RevOps Strategy

Unleash explosive revenue growth by aligning your marketing, sales, and customer teams with this comprehensive RevOps playbook.

Frequently asked questions

How do consulting engagements usually start?

Always with a diagnostic. We don't sell pre-packaged solutions. We sit down for 90 minutes, map your funnel and your team, identify the 2 or 3 places that would move the metric most, and then scope the engagement around those. Sometimes the result is a small project ($3-10k). Sometimes it's a multi-month retainer. Sometimes the answer is "you don't need us right now, fix X first," and we walk away.

Is this consulting tied to HubSpot specifically?

No. We're HubSpot Platinum Partner because most of our implementation work runs on HubSpot, but the consulting layer is platform-agnostic. We advise clients on Salesforce, Zoho, Pipedrive, and bespoke CRMs the same way. The strategy work focuses on what should happen, not which tool runs it. If the right answer for your team is a CRM we don't implement, we'll tell you.

We're already growing, why hire consultants?

Most clients hire us when they've hit a plateau. Growth was working, then stopped. The old playbook stopped converting; nobody on the team has time to figure out why. An outside diagnostic shows the leak in days, not months. Sometimes the answer is small (a workflow change). Sometimes it's a multi-quarter shift. Either way, an external lens beats internal speculation when the team is busy executing.

How is this different from a Big 4 consulting firm?

We don't write 80-page strategy decks. We don't sub-contract to junior teams. The consultant you meet on day one is the consultant who runs your engagement. We focus on marketing and sales specifically, not enterprise transformation across HR, IT, supply chain. And our pricing is built for $5M-$50M revenue companies, not enterprises. If you need McKinsey, hire McKinsey. If you need senior consultants who'll actually execute alongside your team, hire us.

Do you do AI work?

Yes, actively. We build AI workflows (Claude Code setups, n8n-based automations, custom agents on top of HubSpot), AI-powered internal tools, and company-brain installs. On the strategic side, we run AI readiness audits and adoption roadmaps for marketing and sales teams who know they should be using AI but don't know where to start. We're more active in this than most agencies, and we have strong opinions on what works vs what's vendor hype.

What's a typical engagement size?

Audits and diagnostics: $3k-$10k, 2-4 weeks. Change consulting: $5k-$15k/month, 3-6 months typical. AI automation builds: $5k-$30k per project depending on scope. AI consulting retainers: $3k-$8k/month. We scope each engagement around the specific gap; nothing here is shrink-wrapped.